ABOUT

With over 20 years of experience as an entrepreneur and consultant, Adrián J. Romero has founded and developed multiple successful businesses in the U.S. and Mexico, while advising hundreds of international companies, both public and private, in various strategic business areas.

Recognized internationally, he is a seasoned entrepreneur and executive in the fields of professional services, business innovation, and brand development. In recent years, he has been a pioneer in creating immersive themed experiences in Latin America, working alongside some of the world’s most influential brands, including Mattel, Paramount, SEGA, and Sanrio.

In addition to leading his own companies, Adrián advises entrepreneurs looking to develop, scale, and expand their businesses. He shares with them a strategic vision and a success-driven mindset, which he defines as “Shark Mentality”—a combination of determination, an aggressive focus on opportunities, and results-based decision-making.